Overview
Attribution is the most argued-about, least trusted number in B2B marketing. Models go stale, dashboards get second-guessed, and marketing ops teams spend hours defending numbers instead of acting on them.
Mosaic is Conversion’s answer: attribution built AI-native from the ground up, inside the agentic marketing automation platform. No multi-quarter implementation, no brittle rules to maintain.
Neil Tewari and Aidan Murphy will walk through Mosaic live in a real instance, show where attribution fits in an agentic marketing ops workflow, and take your hardest attribution questions. Bring them.
What you’ll learn
- How Mosaic models attribution across every touchpoint, without the manual setup legacy tools require
- A live demo of the product running in a real instance
- Where attribution fits in an agentic marketing ops workflow
- How to get to a number your team actually trusts, and defend it in minutes instead of hours