How Conversion works with Asana
Conversion connects to Asana through its AI agents, which ingest Asana tasks, triage them, and resolve them automatically. For marketing teams that plan launches and campaigns as cross-functional Asana projects, an agent can take the Conversion side of the plan, like the launch emails, the registration form, and the target audience, and build it in your workspace.
What you can do
Launch work, built in Conversion
The agent builds the emails, forms, and workflows a launch task calls for and keeps them together in one campaign, so the launch runs as a single program with its assets and members in one place.
Audiences from real pipeline
The agent can build a launch's target list as a dynamic audience from contact, company, and opportunity criteria, such as contacts at accounts with an open opportunity in a given stage, and it stays current as those records change.
